Introduction

THOR Industries, Inc. and its subsidiaries and divisions (collectively, the “THOR Companies”) respect your concerns about the security of your personal data and your privacy.

This Privacy Policy (“Policy”) provides you with important information about how and why THOR Companies based in North America collect, process, and share personal information, about your rights, and how to contact us if you have a question, concern, or complaint.

The THOR Companies doing business in North America are: Airstream, Cruiser RV, DRV, Heartland Recreational Vehicles, Jayco (including its divisions Entegra Coach, Highland Ridge RV, and Starcraft RV), Keystone RV Company (including its divisions Dutchmen Manufacturing, CrossRoads RV, and Redwood RV), KZ Recreational Vehicles (including its division Venture RV), Postle Operating, LLC (including its divisions Temple Operating and Postle Reflex), THOR Motor Coach, Tiffin Motorhomes (including its affiliates International Allegro Motor Home Club, Roma Enterprises, Inc., and Water-Way, Inc.), VanLeigh RV, AirXcel (including its subsidiaries and divisions, RVP, Aqua-Hot Heating Systems, CleerVision, Dicor, MCD Innovations, Seal Design, Suburban, United Shade, and Vixen Composites), and Elk Mountain.

When we reference “THOR”, “we”, “our”, or “us”, we are referring to the specific THOR Company which is collecting and/or processing your information.

1. How This Policy Applies

This Policy applies to personal information we collect through our products and services, which include recreational vehicles (and their features, components, and systems), our websites, our social media pages which reference this Policy, online portals, and mobile applications.

This Policy also applies to personal information we collect through interactions with you, through offline sources (such as sales and marketing efforts), and from third parties.

Note: You have a choice as to whether you want to share personal information with us. If you choose not to provide certain personal information, we may not be able to offer products or services that rely on that information.

2. When This Privacy Policy Does Not Apply

This Policy does not apply to any THOR Company, product, or service which provides a separate privacy policy.

This Policy also does not apply to any third-party cookies, products, services, or communications. We are not responsible for third-party privacy practices.

We sell recreational vehicles through independent dealers which we do not own, operate, or control. Dealers are third parties and subject to their own privacy policies.

3. Personal Information We Collect and Process

Information you provide to us may include:

  • Contact information such as name, address, email address, title, and phone numbers
  • Gender, date of birth, job title, marital status, and family information
  • Emails, messages, and other communications
  • Government identifiers such as Social Security or driver’s license numbers
  • Account registration, billing, payment, and financial information
  • User-generated content including comments, images, videos, and survey responses
  • Information provided through promotions, contests, or sweepstakes

We may also collect information from our products and services, including vehicle information, warranty registrations, warranty claims, repair services, technical assistance, parts orders, device data, cookies, and location information.

4. Automatic Data Collection and Tracking Technologies

We do not collect personal information automatically, but may link automatic data with personal information provided by you.

We do not control third-party tracking technologies. Please review our Cookie Policy for details.

5. Using Your Information

  • Provide, operate, and improve products and services
  • Process transactions and registrations
  • Provide customer support and warranty services
  • Send communications and marketing materials
  • Conduct sales, marketing, and research activities
  • Maintain security, prevent fraud, and comply with legal obligations

6. Sharing Personal Information

We may share personal information with affiliates, dealers, service providers, business partners, legal authorities, and in connection with business transactions.

7. Data Transfers

Your information may be transferred to and processed in the United States or other jurisdictions with different privacy laws.

8. Your Choices Concerning Your Information

You may request access, correction, deletion, opt-outs, communication limits, or location tracking restrictions by contacting us.

9. Data Security

We use reasonable safeguards, but cannot guarantee complete security of data transmitted via the internet.

10. Retention of Personal Information

We retain personal information only as long as necessary or legally required.

11. California Privacy Rights

California residents may request disclosure information under applicable laws.

12. Children Under the Age of 16

Our services are not intended for children under 16, and we do not knowingly collect their personal information.

13. Changes to Our Privacy Policy

We may update this Policy from time to time. Continued use constitutes acceptance of changes.

14. How to Contact Us

Email: Privacy@THORIndustries.com
Phone: +1 (888) 914-9661 (PIN: 436 792)

Data Protection Officer: Christopher Lane
Phone: +1 (574) 294-7777
Email: CLane@THORIndustries.com

THOR Industries, Inc., ATTN: IT Department, 52700 Independence Ct, Elkhart, IN 46514

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